Google Ads & Conversion Tracking Services for SMEs

I help small and medium-sized businesses grow through well-structured Google Ads campaigns and reliable conversion tracking that enables data-driven decision-making.

My approach focuses on eliminating uncertainty in digital advertising: every campaign is properly measured, every action has a clear goal, and every optimization is based on real data, not assumptions.

RichAds Digital Marketing - Freelance

Google Ads Management for Performance-Driven Businesses

I design, structure, and manage Google Ads campaigns focused on clear business goals: qualified lead generation, online sales, or scalable growth.I work across the full Google Ads ecosystem, including Search, Shopping, Performance Max, Display, DemandGen, YouTube, and Local campaigns. Each strategy is adapted to the business model, budget, and target market.With proven experience managing campaigns across different industries and countries, I focus not only on performance but also on account structure, efficiency, and long-term scalability.

Advanced Conversion Tracking & Measurement

Without accurate tracking, Google Ads and Meta campaigns can’t be optimized properly. I set up reliable conversion tracking for leads, clicks, calls, and eCommerce.Implementation is done using Google Tag Manager, GA4, and Google Ads, including Server-Side Tracking. I also configure the Meta Conversions API (CAPI) to improve data reliability, attribution, and reduce tracking loss.This allows you to make decisions based on clean, reliable data — even with limited cookie consent.

Advanced Consent Mode v2 Setup for Google Ads

I configure Consent Mode from scratch, including Consent Mode v2 (CMv2), to ensure regulatory compliance without sacrificing essential measurement and advertising performance.A correct setup allows conversion modeling, improved attribution, and more reliable Google Ads optimization, even when users do not accept all cookies.This service is essential for businesses that want to remain compliant while continuing to make data-driven decisions.Compatible with Google Tag Manager, GA4, and Google Ads.

Ecommerce Specialization: Google Shopping, PMax & Feed Optimization

I help ecommerce businesses improve campaign performance through advanced Google Shopping and Performance Max strategies combined with high-quality product feed optimization.I work directly with Google Merchant Center and product feeds to ensure accurate data structure, strong product visibility, and alignment with advertising objectives. This leads to higher ROAS, reduced wasted spend, and scalable revenue growth.My approach combines campaign structure, feed quality, and reliable tracking so every optimization is based on real performance data.Specialized in Google Merchant Center, Google Shopping, and Performance Max.

Conversion-Focused Landing Pages for Google Ads

I design and optimize landing pages focused on maximizing conversions from Google Ads campaigns, tailored to the specific goals of each business.Each landing page is built with a clear structure, messaging aligned with search intent, and accurate conversion tracking. This enables continuous optimization, higher conversion rates, and lower cost per lead or sale.This service is fully customized and performance-driven, not just focused on visual design.Integrated with Google Ads, Google Tag Manager, and conversion tracking.

Report Design

Creation of custom dashboards and performance report analysis.

These reports provide a detailed comparison between different Google Ads management methods for more informed and strategic decision-making. Prices available upon request.

CRO & UX

Detailed analysis of web pages to improve conversion rates, including strategic recommendations and changes. Prices available upon the complexity of the project.

Ready to transform your business with effective and measurable digital marketing strategies?

Let’s talk and start building your digital success!